Pink Velvet Donuts

Guys, you may need to sit down for this.

No, seriously.  I took your red velvet love away and replaced it with a bubblegum pink velvet.  Trust me, you won’t miss the traditional version.  I promise.


C’mon, they’re in donut-form!  What is not to love about donuts?

Still don’t forgive me for breaking your heart?  Have a taste.  I’ll even let you lick the cream cheese frosting bowl clean.  Deal?

I’m so happy that you’re happy.

You see, I had every intention of making these red.  Lies.  I knew they weren’t going to be red because I did not use cheap, artificial food coloring.  Yes, I just broke your heart and called your red-velvet-love cheap.  Sorry, I’m not sorry.  These are better for you because I used  [are you ready?] beets as coloring.  Insert shriek and cries here.

Okay okay.  I broke your red-velvet-love, called it cheap, and then threw vegetables in your dessert.  I get it, you’re upset.  But trust me that these are delicious and you cannot taste the beets in them.  Especially when they’re slathered in cream cheese frosting :P

Pink Velvet Donuts
Cuisine: Dessert
Prep time: 
Cook time: 
Total time: 
Delicious, fluffy, baked Pink Velvet donuts that are topped with a delicious cream cheese frosting. The bonus? It is all vegan. The color is from an unexpected ingredient.
For the Donuts
  • 2 c flour, sifted
  • 1 tbls cocoa powder
  • 1 c sugar
  • 2 tsp baking powder
  • ½ tsp salt
  • ½ c coconut milk
  • 1 tsp vanilla
  • ¼ c beet puree
  • 2 flax eggs (2 tbls flax seed mixed with 6 tbls beet juice)
  • 2 tbls butter, melted (I use Earth Balance)
For Cream Cheese Frosting
  • ¼ c Tofutti cream cheese, soft
  • 2 c powdered sugar
  • 2 tbls butter (I use Earth Balance)
  • ½ tsp vanilla
  • coconut milk
  1. Pre-heat oven to 450 and grease donut pan
For Donuts
  1. Sift dry ingredients together and set aside
  2. Cream together beet puree, vanilla, flax eggs, sugar, and butter
  3. Alternate between adding dry ingredients and coconut milk
  4. Fill donut pan ¾ full with batter
  5. Bake 8 mins and allow to cool before frosting
For Cream Cheese Frosting
  1. Cream all ingredients together until smooth


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Once you get over that they’re not red, make these for someone special for Valentines Day! :D

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  1. Becky @ Olives n Wine says:

    LOVE!! These look amazing and I love that you used a natural coloring. I also have a secret. I bought the same donut pan you have in your photo above a few months ago but haven’t actually used it!! It’s super lonely sitting in my cupboard…. I’ll have to make these so I finally have an excuse to use the pan :)

    • I’m with you Becky! I completely forgot I even had a donut pan until I made this recipe! Haha, oops! If you make them, let me know what you think :D

  2. hahaha you tricked us!! I can’t believe these have beets in them. You are clever, girl! They look amazing!

  3. What a perfect recipe for Valentine’s Day morning! These look heavenly!

  4. Seriously you sold this recipe to me with this super cute picture of the donuts stacked up ontop of each other, with the bow! Love it!


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